No matter the industry you work in or the expertise of your employees, fostering collaboration between teams (such as sales and marketing) in an organization is no easy task. […]
3 steps to increase your sales by uniting your sales and marketing teams
Email open rates: Learn how to boost them with these tips
We are sure you had sent emails before, but have you ever thought about email open rates? Emails are one of the most popular channels for communication, and companies really […]
Improve your e-commerce conversions with Freshmarketer
If you have an e-commerce site you probably want to boost your sales, and this can be done by improving your conversions. Keep reading to learn how you can accomplish […]
User segmentation: What is it and how can it be done successfully?
Knowing your customers is the first step to providing them with a quality experience. Know everything you need to know about user segmentation, and get straight to your ideal customer.
Key Performance Indicators: Better KPIs for SaaS Companies
Understanding your company's performance is vital in promoting continuous improvement of your business. Read on and get to know the best Key Performance Indicators for your SaaS company.
Website Conversion Rate: Optimize your website with a software solution
Your website conversion rate represents a key factor in your marketing strategy. Learn how to optimize it to the maximum with the help of a software solution.
CRM and Marketing Automation: Enhance your interaction with customers
Find out a new way to improve your interactions with your customers and make the process of converting leads into loyal customers a breeze. All through CRM and Marketing Automation integration.